About Us

About AI-First Mindset®

AI-First Mindset is helping leaders rapidly integrate AI into daily business workflows. Backed by over 500 workshop hours across global markets, our experts deliver practical, measurable efficiencies that directly improve productivity and lower costs.

[ 01 ]Mission

Our Mission & Philosophy

Our mission is to educate one million people to use AI to increase efficiency and drive growth.

Our philosophy centres on applied learning. This means that AI must prove itself inside real processes. Every week, we conduct over 24 hours of workshops with leaders worldwide, focusing exclusively on tools and methods that translate into measurable business impact.

Leaders can expect to see 30 to 50% faster workflows and 20 to 40% reduction in operational costs within weeks of implementation. The results show up in hours saved per employee per week with fewer manual steps and lower error rates. In the medium-term there are visible improvements in lead conversion and reduced time-to-market for key initiatives. All of this is tracked and audited across the organisation.

[ 02 ]What We Do

Core Services

At AI-First Mindset, we focus on the three services that are critical for businesses to adopt AI:

01

Education Through Workshops & Bootcamps

We train leadership teams and operational staff to use AI in their daily workflows. Our workshops and bootcamps deliver hands-on learning that teams can immediately carry forward to vastly improve productivity.

02

Fractional Chief AI Officer (CAIO) Strategy

We provide a fractional CAIO who builds your organization’s AI roadmap, prioritizes high-impact use cases, sets governance standards and guides teams through the process. This eliminates the requirement for a full-time executive.

03

AI & Automation Workflow Implementation

We deploy end-to-end AI automations across all business functions. This replaces manual steps and ensures measurable business outcomes.

[ 03 ]The Founder

Meet the Founder of AI-First Mindset®

Raj Goodman enjoys a great reputation for his domain expertise in AI. He is an authority on the subject and is therefore a keenly sought-after speaker in marketing and tech. His AI course for business leaders is now recognized by authorities globally. He matches his passion for AI with his deep engineering background, making it his mission to help businesses put AI to work for real business transformation.

The AI-First Mindset helps businesses create the mindset they need through practical coaching and expert-led programs, backed by tools that work. We offer the AI bootcamp online and offline for added flexibility and convenience.

Our mission: Educate one million people on using AI to increase efficiency and drive growth while cutting costs.

If you’re curious to learn more about AIFM, reach out now.

Raj Goodman
[ 04 ]The Team

Our Global Team of AI Specialists

The AI-First Mindset® team unites experienced business analysts, AI architects, operations specialists and project managers. With decades of expertise, they deliver practical AI solutions that drive real results. Our global network of professionals provides the AI advisory services you need to harness AI effectively.

Elevate your business through our bespoke consulting and implementation support.

Sumner Makin AI-Strategy & Transformation

Sumner Makin

Non-Executive Director, AI Strategy & Transformation

Sumner Makin is a Non-Executive Director at AI-First Mindset and a Director at Bain & Company, with two decades of experience in AI strategy, advanced analytics, and machine-learning-driven growth. He has led AI-powered pricing, promotion, and commercial transformation programmes for global consumer brands, tech companies, and major retailers.

At AI-First Mindset, Sumner advises on product strategy and the AI-First Operating System, ensuring our workshops and CAIO programmes reflect the realities of board-level decision-making and deliver measurable business impact. Named MCA Strategy Consultant of the Year in 2016, he holds a PhD in Physics from the University of Cambridge.

Hitesh Motwani

Hitesh Motwani

Generative AI, Machine Learning & Digital Transformation Expert

Hitesh Motwani is a globally recognized Generative AI and Machine Learning expert. He brings over 17 years of experience across digital transformation, AI implementation, and executive leadership training. A sought-after trainer and international speaker, he has delivered more than 200 sessions on Generative AI, ChatGPT, Microsoft Copilot, and agentic AI systems, impacting over 200,000 professionals across 16+ countries.

Hitesh specializes in helping business leaders and senior teams build practical AI strategies, streamline operations, and upskill for the AI era. He has trained and consulted leading organizations such as Google, Twitter, HP, Tata Group, Flipkart, Siemens, Times of India, and the Vietnamese Government, as well as served as faculty at nine IIMs and the University of London.

David Robertson, AI Implementation Lead

David Robertson

AI Implementation Lead

David Robertson is an AI Implementation Partner working with AI-First Mindset, a seasoned business analyst who builds and delivers data-driven AI transformation. He works alongside leadership teams to turn AI strategy into working systems, mapping processes end-to-end, building clean and well-governed data pipelines, and delivering AI and automation workflows into live operation. With a strong focus on data integrity, governance, and measurement, he ensures organisations can trust their insights and that AI initiatives hold up as reliable, long-term business value.

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